Greenpact
Spring 2023
Content Design, User Research, UX Architecture
Building out Greenpact was one of my favorite assignments at Qapital.
Fighting climate change is a cause that’s incredibly important to me, so developing a feature that tracks CO2 emissions of users’ transactions felt rewarding.
Tracking carbon emissions of day-to-day spending
In user interviews, one of the top products that people wanted to see was something addressing climate change. In response, we developed a function that would help users track the CO2 emitted by each of their purchases.
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All they’d have to do is link a spending account, whether it be a Qapital spending account (through our Visa debit card) or an external debit or credit card. The challenge with developing this feature was to make it informative and encouraging rather than alarmist and doom-and-gloom. We wanted to give our users a tool to spend more consciously (and eco-consciously), but at the same time not feel guilted for their spending habits and behaviors.
Below, I’ll take you through the entire flow.
